“It’s always about timing. If it is too soon, no one understands. If it is too late, everyone’s forgotten.” This famous quote from Anna Wintour (Editor-in-Chief of Vogue) tells us timing is key, thus time to market for your fashion handbag is key!

For a fashion handbag it is aesthetics over functionality

People are visual by nature; your clients want to see how something looks and works when deciding if your bag is the handbag for them or not. The functionality matters too, because the content should be well protected, and you want to avoid your client to end up with a serious case of handbag chaos. But the aesthetics always draw us in first.

Should your logo be on or in the bag?

There are several options around a logo for a fashion bag. You can brand the bag with an eye-catching logo, you can also decide to bring a discreet no logo bag to the market, or you can place the logo inside the bag. A designer’s fashion bag deserves your logo, but to create a myth around your brand think how a no logo, or logo inside the bag adds value and character to the bag. Your clients do not have to be a billboard full of company logo’s, try to find a white T shirt without a logo. A no logo fashion bag, or with the logo inside could be a perfect counterpoint. Market your bag with such discreet branding that only those in-the-know would know about it.

Freedom to choose how to carry the handbag

Your client is an independent woman, with the right to choose. Not only what handbag to select, but also how to carry the fashion bag. We all have our preferences and the clothes we wear, or the content requires a unique way to carry. Some prefer to wear the bag under the arm, or cross-body, often for the small and medium sizes. This requires an adjustable and detachable handle. Add some hooks, to allow for a shoulder strap to be attached.

Fashion Gym bags, combine the best of both worlds

Combine aesthetics with health and create your own line of Fashion Gym Bags. Solid and stylish gym bags are one of the most important pieces of kit when your client heads to the gym. Make sure she can carry her newly bought outfit to arrive in style without a wrinkle. That shabby old tote bag no longer has a place.

Rank high on the fashion handbags 2023 listings

When you manage to combine the needs of your clients with the features the handbag offers you made the perfect match! Jimbobags makes it possible to rank your own designer bags to rank high on the fashion handbags 2023 list. All you need to do is start today to understand your clients needs, create a buyer’s persona, and find their pain points. Make sure you know the freedom they want to choose how to carry the bag, or if they prefer to carry a bag without logo or not. Contact our sales team and we will help you to design a product that will put you on top of all fashion listings for next year!

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